It’s about Papyrus – again

by Allan Haley

It is abund­antly clear that the cognoscenti of the type and graphic design com­munit­ies love to hate the Papyrus™ typeface. While not as reviled as the Comic Sans® typeface, Papyrus receives more than its fair share of bad press.

Sure, it’s over­used, but that doesn’t make it a bad design – just pop­u­lar. And Papyrus does tend to show up in less than stel­lar graphic design solu­tions – but, if this is the reason for sup­posedly soph­ist­ic­ated design­ers revil­ing the design, it smacks of elitism.

Would I, use the Papyrus? Prob­ably not – but not because it’s a bad design. If I wanted to make a dis­tinct­ive graphic state­ment, I would use a typeface with a little less “face time” – one that really would stand out from the crowd.

Which brings me to why I’m writ­ing this. I saw the movie Avatar™ last week­end and was blown away. While the story was little more than a rewrit­ing of “Dances With Wolves,” the cine­ma­to­graphy, anim­a­tion and spe­cial effects were vir­tu­ally bey­ond belief. Like the ori­ginal Wiz­ard of OZ™, Gone With the Wind™ and Star Wars™ movies, Avatar has set a new bench­mark for film mak­ing excellence.

So why are the sub­titles for the Na’vi people, the alien prot­ag­on­ists of the film, set in Papyrus? It is the only unima­gin­at­ive visual aspect of the movie. If the choice were mine, the sub­titles would have been ori­ginal cal­li­graphy. (There are times when cus­tom hand­let­ter­ing is the per­fect answer.) One would think that, in the $300,000,000+ budget for Avatar, there would have been some room for hir­ing a let­ter­ing artist or cal­li­grapher. If there was only $30 allot­ted to the sub­title typeface (which appears to be the case), designs like ITC Noovo™, ITC Tem­pus™ Sans, Briem™ Script or Car­o­lina™ would have car­ried off the alien and beau­ti­fully exotic demeanor of the Na’vi quite well – and would not have reminded the audi­ence of a res­taur­ant menu.

Script Font Samples

13 Responses to “It’s about Papyrus – again”

  1. […] This post was men­tioned on Twit­ter by Fonts.com, Dan Nis­bet and Nath­an­ael Bass, Cas­sie. Cas­sie said: RT @Fontscom: Blog Post: It’s about Papyrus – again http://blog.fonts.com/?p=441 […]

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  3. Chris says:

    Good point about typo­graphic “elit­ism”. Comic Sans and Papyrus are both well designed fonts. It’s not their fault they’re pop­u­lar and distinctive.

  4. Ryan says:

    I dis­agree with the elit­ist aspect of ridicul­ing cer­tain fonts. Comic Sans is not designed for mak­ing signs or writ­ing essays. It’s designed for use in comic books. It’s over­use in the wrong situ­ations, from menus to break-room signs to 40-point email head­lines, is ugly and dis­tract­ing and deserves all the mock­ery we can lay upon it.

    The same goes for Papyrus, though to a lesser extent. Though I did see an intern use it for body text in a memo one time.

  5. Mark says:

    No comic book let­terer who ever wants to be hired would use Comic Sans in a book. Unless of course the scene was mak­ing fun of a prin­ted page or web­site that was using Comic Sans. And even then, that let­terer would prob­ably feel dirty in his or her soul.

  6. Michael says:

    Actu­ally, given that we have to believe that the sub­titles are an accur­ate and neut­ral trans­la­tion of the Na’vi people, surely Hel­vetica would be the ideal font to just do the job and get out of the way.

  7. Jenny says:

    it’s not about how it’s over­used. It’s the lack of aes­thet­ics that are implied when using the font. It’s just an easy way to get a cer­tain look; like a nat­ive, cul­tural look that people just assume they’ll achieve with apply­ing papyrus on microsoft word.

    I think papyrus deserves that hate…seriously, people who are not design/art majors need to under­stand this. avoid comic sans and papyrus! qual­ity control.

  8. The Wolfman says:

    In were­wolf folk­lore, like vam­pires, they are known to have an anim­l­istic allure. Per­haps this what attrac­ted her to him once he was bitten.

  9. […] No com­ments yet. … com­ments on this post. Track­Back URI. Leave a com­ment. Name (required) …It’s about Papyrus again | fonts.com blo­gIt is abund­antly clear that the cognoscenti of the type and graphic design com­munit­ies love to hate […]

  10. slip_slidden says:

    Never use a pre­loaded font for any import­ant pro­ject. Ever. That said, I wish I were blue. Oh, and I love that tail.

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  13. Mahlzeit
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